Bike Masters

November 11, 2025

Bike shop takes the customer experience to the next level. Hot leads in the inbox every morning

Lifestyle

48%

Leads generated outside office hours

20%

Of all conversations convert to qualified leads

The Solution

Weply turned out to be the service Bike Masters had been looking for without knowing it. They receive calls from many salespeople trying to sell solutions to make their work easier, but Weply's introduction and product presentation caught their attention.

Now they receive leads every morning from warm customers interested in a product. It's been a game-changer to be able to contact the customer and offer the best solution based on a needs analysis. This has not only made their work more efficient but also made it easier for end customers to find the right solution in the jungle of bicycles.

The Result

Calls to the switchboard have dropped. Many of the calls they used to receive were simple questions about opening hours, service, and similar matters. These types of calls have now decreased. It appears that customers appreciate getting their questions answered within seconds in the chat instead of waiting in a phone queue.

This has created a different kind of relationship between their business and the end customer. Visitors appreciate being met on the website in the same way they would be in a physical shop, making it easier for them to find the right product without having to visit in person.

Bike Masters now handles more enquiries directly via the website chat and receives fewer phone calls. The relationship with visitors has improved because customers no longer have to wait in long phone queues. Just like in a physical shop, they can now offer personal service online and make the buying process easier.

Bike Masters

Bike Masters is a Swedish bicycle retailer focused on personal service and a wide range of bikes for all needs, true to their motto "Bikes for everyone." They combine physical retail with a strong online presence and are committed to ensuring every customer finds the right product through professional guidance, whether in store or online
What Weply provided

What we believe, and what we've built because of it.

Hot leads every morning

Hot leads every morning

Bike Masters starts each day with qualified leads from customers who engaged on their website, interested in a specific product and ready to be contacted with a tailored recommendation.

Fewer phone calls, better enquiries

Fewer phone calls, better enquiries

Simple questions about opening hours, service, and product availability are now handled in the chat. The switchboard is quieter and the enquiries that do come through are higher quality.

Personal service. Online.

Personal service. Online.

Visitors are met on the website the same way they'd be met in the physical shop. For a retailer whose brand is built on personal guidance, this matters.

30% increase in hard conversions

30% increase in hard conversions

Bomae's conversion rate increased by 30% after adding Weply. Not soft metrics, but actual paying clients from website visitors who previously left without making contact.

"Customers appreciate being welcomed in the online shop in the same way they would be in a physical shop.”

Morgan Kvick

VD