Introduction
Malerfirmaet Lykkebo was looking for a way to get more out of their existing marketing spend. They were investing in Google Ads and driving traffic to their website, but too much of that traffic was leaving without making contact. They knew the visitors were there. They just didn't have a way to turn them into customers. Then they found Weply.
Challange
For a trade business like Lykkebo, the phone has traditionally been the primary sales channel. But an increasing share of potential customers were arriving via the website, often in the evenings and at weekends, when nobody was available to respond. The result: marketing budget spent, traffic generated, and leads lost. Lykkebo needed a way to be available on their website around the clock, without hiring additional staff or pulling painters off jobs to answer enquiries.
Result
With Weply on their website, Malerfirmaet Lykkebo has a real person ready to handle every enquiry, regardless of the time of day. The impact was immediate and measurable. 52% of all conversations are converted into qualified leads, warm, ready-to-follow-up enquiries delivered directly to their inbox. 43% of those leads arrive outside office hours, evenings, weekends, and holidays when the team would otherwise be unavailable.The business increased its customer volume without increasing its marketing budget. The traffic was already there. Weply converted more of it.
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